Kusukela izinguquko kanye nokuvuleka kweShayina, izikhathi zikhula ngokushesha.Ngaphezu kwezindlela zokuthenga ezivamile ezingaxhunyiwe ku-inthanethi, eminyakeni yamuva nje, ukuthenga nge-inthanethi kuya ngokuya kuduma phakathi koquqaba.
Lokhu kuholele ekukhuleni okusheshayo kwemboni, okuyimboni ye-e-commerce. Kule minyaka emibili edlule, ukuthuthukiswa kwemboni ye-e-commerce kufana namakhowe ngemva kwemvula.
Kusukela ngoJanuwari 2021, inani eliphelele lokuthengiswa kwemboni ye-e-commerce lidlule ama-yuan ayizigidi eziyizinkulungwane ezi-3. Ngokwengqikithi yalolu bhubhane oludla lubi, abantu bazimisele kakhulu ukusebenzisa ku-inthanethi, ngakho-ke, ukuthuthukiswa kwemboni ye-e-commerce kuqinisiwe. Kodwa lokho wonke umuntu abengakulindele ukuthi, "Imikhiqizo yabantu abadala" empeleni isesimweni sokukhula ngokushesha kwemboni ye-e-commerce, esebenza "njengehhashi elimnyama".
Okumangalisa nakakhulu ukuthi phakathi kwabathengi bemikhiqizo yabantu abadala, inani labesifazane empeleni lidlula elabesilisa.Ngenxa yesimo esivamile sabantu baseShayina, ukukhuluma ngemikhiqizo yabantu abadala kanye "nocansi", wonke umuntu uzozizwa enamahloni." abe "inhlamba" emiqondweni yabantu.
Ngakho-ke, abantu abaxoxi ngalezi zihloko ngqo esidlangalaleni.Ngenxa yezikhathi ezahlukene, ama-post-80s ajwayele ukunamathela kakhulu.Futhi manje ama-post-90s kanye nama-post-00s, uma kuqhathaniswa nalabo abazalwa ngawo-1980, izingqondo zabo sezishintshile. ovuleke kakhulu."Ucansi" lubonakala lungesachazwa,akubonakali kuyihlazo ukuletha "ubulili" etafuleni ukuze kuxoxwe.
Ngakho-ke, imakethe yemikhiqizo yasekhaya yabantu abadala, ithuba elingakaze libe khona ngaphambili, osomabhizinisi abaningi babambe leli thuba, futhi bacebe ngalokhu.
Kulo mphakathi, ukuthengisa imikhiqizo yabantu abadala akuseyona into embi.I-China namuhla, emigwaqweni eminingi yasemadolobheni, kuqhamuke izitolo eziningi zabantu abadala.bebhekene nalesi simo, abantu abasamangali.
Abathengi besifazane baze baba amandla amakhulu "emikhiqizo yabantu abadala", bakhuthaza ukuthuthukiswa "kwemikhiqizo yabantu abadala" eShayina. Njengoba abathengisi beqhubeka bekhula, iShayina isingomunye wabakhiqizi abakhulu bemikhiqizo yabantu abadala. Ngokophenyo lukaTianyan, imikhiqizo yabantu abadala ekhiqizwa ezweni lami, izinga lokuthekelisa selifinyelele ku-60%.le inombolo emangazayo, lokhu kukhombisa ukuthi izwe lami lithumela ngaphandle "imikhiqizo yabantu abadala".Isidingo sezimakethe zasekhaya nezangaphandle sikhulu kakhulu.
Ngokwezibalo zango-2020, abathengi besifazane bathenga imikhiqizo yabantu abadala kakhulu kunabesilisa, inzuzo ibalelwa ku-2/3 wesamba esithengisiwe. Ngokokucabanga kwendabuko yaseShayina, amadoda kufanele athenge okungaphezu kwabesifazane, kodwa akunjalo. Empeleni cabanga ngalokhu. it, le nto akunzima ukuyichaza.
Imibono yabantu yasuka kancane kancane isuka kokujwayelekile yaya ekuvulekeni ngaphambili, i-inthanethi ayithuthukisiwe
abantu bayaqina."Ukukhuluma ngokushintshashintsha kwemibala yobulili" kwakuyinto evamile ngaleso sikhathi, kunzima ukusho ukuthi abesifazane bayayithenga yini imikhiqizo yabantu abadala. Imibono evulekile yaseNtshonalanga yethulwa eShayina, abantu abaningi kancane kancane bayakwazi ukwamukela "ucansi".
Namuhla, i-Inthanethi ithandwa emhlabeni wonke, ulwazi lwabantu mayelana nocansi lubanzi kakhulu, imicabango kanye nemibono yabantu nayo isuka kancane kancane yaya ekuvulekeni. Lapho izidingo zokusinda zihlangatshezwa, saqala ukuphishekela ukuzijabulisa ngokomoya, lokhu kuye kwaletha injabulo. Imakethe enkulu yemboni yemikhiqizo yabantu abadala yezwe lami. Kule minyaka emibili edlule, kukhona futhi imibiko ebonisa ukuthi ngemva kokuhlangabezana nezidingo eziyisisekelo zabesifazane, ukuphishekela ukuzijabulisa okungokomoya kuzokhula, njengesifiso sobulili. Naphezu kwentuthuko esheshayo yomnotho emphakathini wanamuhla. , nokho-ke, ukucindezela kokusinda kwentsha nakho kuya ngokushuba kulokhu kuguquguquka. Kunesidingo esiphuthumayo sokuzijabulisa okungokomoya lapho kungekho ndawo yokukhulula ukucindezela.
Ngokwalokhu kubuka, lokhu kukhuphule intuthuko yemboni yamathoyizi ocansi.Okwesibili, abesifazane abasebasha bangamandla amakhulu okuthenga nge-inthanethi.Ukukhula kwemboni yezohwebo nge-inthanethi kwenze ukuthenga nge-inthanethi kwaba lula kakhulu.Ngokuthandwa nokuthuthukiswa kwamafoni ahlakaniphile ,ukuthenga ku-inthanethi akusanzima.Kungashiwo ukuthi kulula futhi kulula ukuyisebenzisa,futhi ku-inthanethi, ungakwazi ukuthenga kalula futhi kalula izimpahla okungelula ukuzithola empilweni yangempela.
Ngakho-ke, kungakhathaliseki ukuthi ingane noma ikhehla, indoda noma owesifazane, ukuthenga nge-inthanethi kungafinyelelwa kalula.Amandla amakhulu okuthenga nge-inthanethi bekulokhu kungabesifazane.Ngemuva kokuvuthwa kokuthengwa kwe-inthanethi, abathengi abakhulu bemikhiqizo yabantu abadala bangazi. ,kusuka kowesilisa kuye kowesifazane kancane kancane.
Ingabe lokhu kusho ukuthi abesifazane banenkanuko kakhulu kunamadoda?Akunjalo.
Kunezinhlobo eziningi zemikhiqizo yabantu abadala, ngaphezu kwalawo mathoyizi ocansi ahlukahlukene, imikhiqizo yokuhlela umndeni inkulu emikhiqizweni yabantu abadala.Izinsiza zokuhlela umndeni, ngaphezu kwemiphumela yokuvimbela inzalo, ziphinde zivimbele ukuthelelana ngezifo ngesikhathi socansi, ngakho-ke, Ukusebenzisa ikhondomu kuyisivikelo sowesifazane kuyena. Ngakho-ke abesifazane bathenga imikhiqizo yokuhlela umndeni ukuze bavikele impilo yabo, ukuze abathengi besifazane babe yibona abahamba phambili ekuthengeni imikhiqizo yabantu abadala, akumangazi ukuthi abesifazane bathenga imikhiqizo yabantu abadala kakhulu kunabesilisa.
Bayanda abesifazane abangashadile emphakathini omdala, ngokuvamile babe nokucabanga ukuthi amadoda aphakeme kunabesifazane, abesifazane ngokuvamile badlala indima "yomfazi omuhle nomama omuhle" emndenini, nikela ukuphila kwakho emndenini wakho.
Manje, ngokuthuthuka komphakathi, ukucabanga okubi kwesikhathi esedlule sekuqedwe isikhathi eside. Abesifazane bangaba "ngaphandle", umbono wokulingana phakathi kwabesilisa nabesifazane nawo uyamukelwa yiwo wonke umuntu ngokwandayo. ngokuya ngokuphishekela ukulingana nokuzimela.Abesifazane abaningi ngokwengeziwe abafuni ukuboshwa imindeni yabo kanye nezingane zabo, futhi banethemba lokubona ukubaluleka kwempilo yabo emisebenzini yabo, kunokuba bashade ngaphambi kwesikhathi,
indoda nengane ekhaya.Ngokwedatha yocwaningo eminyakeni yamuva nje, inani labantu abashadayo minyaka yonke ezweni lakithi liyehla.
Kusukela ngo-2021, isibalo semishado ezweni sephule irekhodi eliphansi, ngisho nangaphansi kwezigidi ezingu-8. Ukuhlanganiswa komphakathi kuya kuba namandla ngokuthuthuka komnotho, akuvamile ukuthi abesifazane bangashadi. Ngaphansi kwethonya lalo mbono, abantu bomphakathi wanamuhla, ukwamukelwa kwemikhiqizo yabantu abadala kuya ngokuya kukhula, akumangazi ukuthi abesifazane bathenga imikhiqizo yabantu abadala bodwa.Nakuba abesifazane abaningi bekhetha ukungashadi, kodwa basenalo ilungelo lokuphishekela "injabulo yocansi".
Esimweni sokwanda kwengcindezi yomphakathi, sebenzisa ucansi ukuze udambise imizwa yakho nakho kuyindlela.uma owesifazane ongenalo isoka egqugquzelwa ucansi, udinga ukusebenzisa imikhiqizo yabantu abadala ukuze ukhulule izifiso zakho.Uma owesifazane onesoka efuna ukusondelana. nesoka lakhe, kukhona nemikhiqizo yabantu abadala. Ngakho-ke, manje imikhiqizo yabantu abadala isiyinto intsha yanamuhla engakwazi ukuyenza ngaphandle kwayo. Futhi iya ngokuya yamukelwa abantu. Abesifazane abawona nje amandla amakhulu emikhiqizo yabantu abadala, noma abayinhloko amandla okuthenga online.
Ngemva kokuba abesifazane abazimele sebenamandla anele ezezimali, amandla okusebenzisa i-inthanethi nawo aba namandla. Ngaphezu kokuvikela indlela yabo yokuziphilisa, abathengi besifazane abangenamasoka baphinde bathenge amanye amathoyizi ocansi, phela banelungelo lokuphishekela injabulo yocansi.
Okwesine, akulona amahloni ukuthenga "imikhiqizo yabantu abadala" kumapulatifomu e-e-commerce.Esikhathini esedlule lapho imboni ye-e-commerce yayingadumile, abantu abaningi bazokhetha ukuthenga imikhiqizo yabantu abadala ezitolo zemikhiqizo yabantu abadala amahora angu-24 ungaxhunyiwe ku-inthanethi.Abesifazane abaningi banamahloni okungena esitolo sabadala phambi kwawo wonke umuntu.Kulesi sikhathi, amadoda adinga ukusithenga.Ngakho-ke, amadoda ayeyiwo amandla amakhulu ekuthengeni imikhiqizo yabantu abadala ngalesi sikhathi.Ngokuchuma nokuthuthuka kwemboni yezohwebo nge-inthanethi, ishintshe ngokuphelele ubulili bamandla amakhulu ekuthengeni imikhiqizo yabantu abadala.Isitolo sibamba ipsychology yabathengi,"Ukuthumela Okuyimfihlo" kuvame ukuphawulwa ekhasini lokuthenga.
Lokhu kugwema ukuphoxeka lapho uyolanda i-courier.Lapho uthenga imikhiqizo yabantu abadala ku-inthanethi, izitolo zivame ukuvikela ubumfihlo babathengi.Egameni lempahla yephakethe lemikhiqizo yabantu abadala, imvamisa, amagama ajwayelekile njengezingubo nezicathulo kukhona. okubhaliwe.Lokhu ngeke kudonse ukunaka kwabanye, ngeke kwenze abathengi bazizwe benamahloni noma benamahloni, lokhu kubonisa izinzuzo zokuthenga "imikhiqizo yabantu abadala" ku-inthanethi.
Ngaphandle kwalokho, kukhona futhi inzuzo enkulu yokuthenga imikhiqizo yabantu abadala ku-inthanethi.Okungukuthi, isitolo se-inthanethi sinezinhlobonhlobo zemikhiqizo yabantu abadala.Hlangana nezidingo ezahlukahlukene zabathengi.Futhi lapho uthenga imikhiqizo yabantu abadala ku-inthanethi, kubiza kakhulu kunokuthenga. ungaxhunyiwe ku-inthanethi.Ngoba izitolo ezingaxhunyiwe ku-inthanethi zidinga ukukhokha irenti, amanzi nogesi, izindleko eziphakeme zokuthengisa, ukuphela kwendlela yokwenza inzuzo ukunyusa inani.
Izindleko zezitolo eziku-inthanethi ziphansi kakhulu kunezitolo ezingaxhunyiwe ku-inthanethi. Ngakho futhi kushibhile ukuthengisa. .Ngokuqinisekile angathanda ukuthenga imikhiqizo yabantu abadala ku-inthanethi.
Emphakathini wanamuhla, ingcindezi yokusinda inkulu kakhulu."Ucansi" alupheli nje kuphela ukucindezeleka, luletha injabulo ngokomzimba nangokwengqondo. Abesifazane nabo banelungelo lokuphishekela izibusiso "zocansi", ucabangani?
Isikhathi sokuthumela: Apr-29-2022